Jay Levine, the television producer who turned a local fashion show into a global hit, has died at 69. He passed away surrounded by his closest family. Even in his final moments, his sharp wit stayed intact as he cracked inappropriate jokes that kept his family laughing.
For 26 years, Levine ran FashionTelevision during the prime era of Citytv. He took a simple program concept and turned it into an international broadcast carried in more than 120 countries. His work behind the camera helped define a distinct era of Canadian television.
Those who worked with Levine remember a man with a trademark sardonic smile and a memorable personality. He was a passionate leader who cared deeply about story content and the broader arts world beyond runway fashion.
Former colleague Robyn Bigue described working alongside Levine as a key turning point in her life. She credited him with giving many young broadcast workers their first real shot in the television industry.
On set, Levine constantly urged his staff to trust their instincts and chase strong stories. He pushed everyone around him to follow the narrative and aim high, creating an environment where taking chances was normal.
Bigue recalled how Levine’s confidence in his team proved catching. When he backed an idea, it gave young producers the nerve to stick to their gut and pull off complex assignments without looking back.
Word of Levine’s death brought a wave of affection from former crew members across the industry. They remember a creator and mentor whose trust launched dozens of careers that continue today.
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